ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Pulse

Summary

Sector n= Net Promoter Score Detractors, Passives, Promoters Colleague Friendliness Meeting Customer Needs
Retail Retail 656
48.0
7.3%
37.3%
55.3%
79.5%
86.2%
Leisure and Hospitality Leisure and Hospitality 376
61.2
6.4%
26.1%
67.6%
84.7%
87.6%
Finance Finance 13
38.5
15.4%
30.8%
53.8%
84.6%
80.8%
Automotive Automotive 6
33.3
16.7%
33.3%
50.0%
90.0%
80.0%
Telecommunication Telecommunication 1
0.0
0.0%
100.0%
0.0%
80.0%
70.0%

Data based on 1052 responses, submitted between 1st March 2025 and 31st August 2025.
Most recent report submitted 30th August 2025 at 14:07

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

2nd
Retail
48.0
n=656
Retail
3rd
Finance
38.5
n=13
Finance
4th
Automotive
33.3
n=6
Automotive

Colleague Friendliness

Overall, how friendly were the staff?

1st
Automotive
90.0%
n=6
Automotive
3rd
Finance
84.6%
n=13
Finance
5th
Retail
79.5%
n=656
Retail

Meeting Customer Needs

Were your needs met?

2nd
Retail
86.2%
n=656
Retail
3rd
Finance
80.8%
n=13
Finance
4th
Automotive
80.0%
n=6
Automotive