ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Pulse

Summary

Sector n= Net Promoter Score Detractors, Passives, Promoters Colleague Friendliness Meeting Customer Needs
Retail Retail 554
48.9
8.1%
34.8%
57.0%
81.2%
84.5%
Leisure and Hospitality Leisure and Hospitality 236
47.9
12.7%
26.7%
60.6%
82.7%
84.3%
Automotive Automotive 8
37.5
25.0%
12.5%
62.5%
81.3%
82.5%
Finance Finance 8
62.5
0.0%
37.5%
62.5%
86.3%
88.6%
Telecommunication Telecommunication 7
71.4
14.3%
0.0%
85.7%
90.0%
74.0%

Data based on 813 responses, submitted between 1st November 2025 and 5th May 2026.
Most recent report submitted 2nd May 2026 at 18:00

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

2nd
Finance
62.5
n=8
Finance
3rd
Retail
48.9
n=554
Retail
5th
Automotive
37.5
n=8
Automotive

Colleague Friendliness

Overall, how friendly were the staff?

2nd
Finance
86.3%
n=8
Finance
4th
Automotive
81.3%
n=8
Automotive
5th
Retail
81.2%
n=554
Retail

Meeting Customer Needs

Were your needs met?

1st
Finance
88.6%
n=7
Finance
2nd
Retail
84.5%
n=538
Retail
4th
Automotive
82.5%
n=8
Automotive