ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Pulse

Summary

Sector n= Net Promoter Score Detractors, Passives, Promoters Colleague Friendliness Meeting Customer Needs
Retail Retail 426
47.7
7.5%
37.3%
55.2%
81.3%
84.3%
Leisure and Hospitality Leisure and Hospitality 202
51.0
11.9%
25.2%
62.9%
83.0%
83.5%
Telecommunication Telecommunication 7
71.4
14.3%
0.0%
85.7%
90.0%
74.0%
Finance Finance 7
42.9
0.0%
57.1%
42.9%
87.1%
87.5%
Automotive Automotive 5
0.0
40.0%
20.0%
40.0%
66.0%
77.5%

Data based on 647 responses, submitted between 1st January 2026 and 24th July 2026.
Most recent report submitted 21st July 2026 at 14:30

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

3rd
Retail
47.7
n=426
Retail
4th
Finance
42.9
n=7
Finance
5th
Automotive
0.0
n=5
Automotive

Colleague Friendliness

Overall, how friendly were the staff?

2nd
Finance
87.1%
n=7
Finance
4th
Retail
81.3%
n=426
Retail
5th
Automotive
66.0%
n=5
Automotive

Meeting Customer Needs

Were your needs met?

1st
Finance
87.5%
n=4
Finance
2nd
Retail
84.3%
n=327
Retail
4th
Automotive
77.5%
n=4
Automotive