ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Leisure and Hospitality

Date Range

Summary

Sector	n=	Net Promoter Score	Detractors, Passives, Promoters	Colleague Friendliness	Meeting Customer Needs
Health & Beauty	73	68.5	4.1% 23.3% 72.6%	86.4%	83.3%
Hospitality: Accommodation	32	68.8	3.1% 25.0% 71.9%	87.2%	92.2%
Hospitality: Food & Drink	270	22.2	13.0% 51.9% 35.2%	76.2%	79.6%
Leisure	71	66.2	5.6% 22.5% 71.8%	89.0%	92.5%
Transport & Travel	44	40.9	6.8% 45.5% 47.7%	74.3%	89.3%

Data based on 490 responses, submitted between 1st June 2023 and 6th December 2023.
Most recent report submitted 5th December 2023 at 19:46

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st

68.8
n=32

Hospitality: Accommodation

2nd

68.5
n=73

Health & Beauty

3rd

66.2
n=71

Leisure

4th

40.9
n=44

Transport & Travel

5th

22.2
n=270

Hospitality: Food & Drink

Colleague Friendliness

Overall, how friendly were the staff?

1st

89.0%
n=71

Leisure

2nd

87.2%
n=32

Hospitality: Accommodation

3rd

86.4%
n=73

Health & Beauty

4th

76.2%
n=270

Hospitality: Food & Drink

5th

74.3%
n=44

Transport & Travel

Meeting Customer Needs

Were your needs met?

1st

92.5%
n=71

Leisure

2nd

92.2%
n=32

Hospitality: Accommodation

3rd

89.3%
n=44

Transport & Travel

4th

83.3%
n=73

Health & Beauty

5th

79.6%
n=270