ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Pulse

Leisure and Hospitality

Summary

Sector n= Net Promoter Score Detractors, Passives, Promoters Colleague Friendliness Meeting Customer Needs
Hospitality: Food & Drink 172
42.4
11.0%
35.5%
53.5%
81.7%
85.3%
Health & Beauty 89
82.0
1.1%
15.7%
83.1%
91.6%
93.0%
Leisure 42
76.2
2.4%
19.0%
78.6%
89.0%
86.9%
Transport & Travel 48
39.6
20.8%
18.8%
60.4%
75.0%
82.1%
Hospitality: Accommodation 26
76.9
7.7%
7.7%
84.6%
88.1%
94.2%

Data based on 377 responses, submitted between 1st June 2025 and 7th December 2025.
Most recent report submitted 6th December 2025 at 19:01

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st
82.0
n=89
Health & Beauty
2nd
76.9
n=26
Hospitality: Accommodation
3rd
76.2
n=42
Leisure
4th
42.4
n=172
Hospitality: Food & Drink
5th
39.6
n=48
Transport & Travel

Colleague Friendliness

Overall, how friendly were the staff?

1st
91.6%
n=89
Health & Beauty
2nd
89.0%
n=42
Leisure
3rd
88.1%
n=26
Hospitality: Accommodation
4th
81.7%
n=172
Hospitality: Food & Drink
5th
75.0%
n=48
Transport & Travel

Meeting Customer Needs

Were your needs met?

1st
94.2%
n=26
Hospitality: Accommodation
2nd
93.0%
n=89
Health & Beauty
3rd
86.9%
n=42
Leisure
4th
85.3%
n=172
Hospitality: Food & Drink
5th
82.1%
n=48
Transport & Travel