ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Leisure and Hospitality

Date Range

Summary

Sector	n=	Net Promoter Score	Detractors, Passives, Promoters	Colleague Friendliness	Meeting Customer Needs
Health & Beauty	82	80.5	3.7% 12.2% 84.1%	88.3%	90.5%
Hospitality: Accommodation	48	58.3	0.0% 41.7% 58.3%	81.3%	95.2%
Hospitality: Food & Drink	226	12.8	13.3% 60.6% 26.1%	73.9%	79.6%
Leisure	35	54.3	5.7% 34.3% 60.0%	85.1%	88.0%
Transport & Travel	37	43.2	2.7% 51.4% 45.9%	75.9%	96.2%

Data based on 428 responses, submitted between 1st November 2023 and 2nd May 2024.
Most recent report submitted 1st May 2024 at 19:30

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st

80.5
n=82

Health & Beauty

2nd

58.3
n=48

Hospitality: Accommodation

3rd

54.3
n=35

Leisure

4th

43.2
n=37

Transport & Travel

5th

12.8
n=226

Hospitality: Food & Drink

Colleague Friendliness

Overall, how friendly were the staff?

1st

88.3%
n=82

Health & Beauty

2nd

85.1%
n=35

Leisure

3rd

81.3%
n=48

Hospitality: Accommodation

4th

75.9%
n=37

Transport & Travel

5th

73.9%
n=226

Hospitality: Food & Drink

Meeting Customer Needs

Were your needs met?

1st

96.2%
n=37

Transport & Travel

2nd

95.2%
n=48

Hospitality: Accommodation

3rd

90.5%
n=82

Health & Beauty

4th

88.0%
n=35

Leisure

5th

79.6%
n=226