ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Pulse

Retail

Summary

Sector n= Net Promoter Score Detractors, Passives, Promoters Colleague Friendliness Meeting Customer Needs
Retail: High Street / Department 304
29.6
9.9%
50.7%
39.5%
79.0%
81.2%
Retail: Other 152
32.9
10.5%
46.1%
43.4%
76.8%
84.7%
Retail: Supermarket 380
33.9
3.9%
58.2%
37.9%
78.7%
82.9%
Retail: PFS 46
69.6
0.0%
30.4%
69.6%
87.2%
86.7%
Retail: Luxury 11
54.5
18.2%
9.1%
72.7%
86.4%
80.9%

Data based on 893 responses, submitted between 1st October 2024 and 2nd April 2025.
Most recent report submitted 1st April 2025 at 15:10

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st
69.6
n=46
Retail: PFS
2nd
54.5
n=11
Retail: Luxury
3rd
33.9
n=380
Retail: Supermarket
4th
32.9
n=152
Retail: Other
5th
29.6
n=304
Retail: High Street / Department

Colleague Friendliness

Overall, how friendly were the staff?

1st
87.2%
n=46
Retail: PFS
2nd
86.4%
n=11
Retail: Luxury
3rd
79.0%
n=304
Retail: High Street / Department
4th
78.7%
n=380
Retail: Supermarket
5th
76.8%
n=152
Retail: Other

Meeting Customer Needs

Were your needs met?

1st
86.7%
n=46
Retail: PFS
2nd
84.7%
n=152
Retail: Other
3rd
82.9%
n=380
Retail: Supermarket
4th
81.2%
n=304
Retail: High Street / Department
5th
80.9%
n=11
Retail: Luxury