ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Pulse

Summary

Sector n= Net Promoter Score Detractors, Passives, Promoters Colleague Friendliness Meeting Customer Needs
Automotive Automotive 6
50.0
16.7%
16.7%
66.7%
83.3%
85.0%
Retail Retail 487
50.3
7.0%
35.7%
57.3%
81.7%
85.3%
Leisure and Hospitality Leisure and Hospitality 201
52.7
10.9%
25.4%
63.7%
83.6%
85.3%
Finance Finance 7
42.9
0.0%
57.1%
42.9%
85.7%
84.0%
Telecommunication Telecommunication 7
71.4
14.3%
0.0%
85.7%
90.0%
74.0%

Data based on 708 responses, submitted between 1st December 2025 and 1st June 2026.
Most recent report submitted 30th May 2026 at 10:50

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

3rd
Retail
50.3
n=487
Retail
4th
Automotive
50.0
n=6
Automotive
5th
Finance
42.9
n=7
Finance

Colleague Friendliness

Overall, how friendly were the staff?

2nd
Finance
85.7%
n=7
Finance
4th
Automotive
83.3%
n=6
Automotive
5th
Retail
81.7%
n=487
Retail

Meeting Customer Needs

Were your needs met?

2nd
Retail
85.3%
n=444
Retail
3rd
Automotive
85.0%
n=6
Automotive
4th
Finance
84.0%
n=5
Finance