ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Retail

Date Range

Summary

Sector	n=	Net Promoter Score	Detractors, Passives, Promoters	Colleague Friendliness	Meeting Customer Needs
Retail: Other	179	32.4	12.8% 41.9% 45.3%	76.0%	83.5%
Retail: Supermarket	387	37.2	4.1% 54.5% 41.3%	78.9%	84.0%
Retail: High Street / Department	268	36.2	7.8% 48.1% 44.0%	79.8%	81.0%
Retail: PFS	54	66.7	0.0% 33.3% 66.7%	87.2%	86.5%
Retail: Luxury	6	50.0	16.7% 16.7% 66.7%	80.0%	78.3%

Data based on 894 responses, submitted between 1st November 2024 and 23rd May 2025.
Most recent report submitted 22nd May 2025 at 16:15

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st

66.7
n=54

Retail: PFS

2nd

50.0
n=6

Retail: Luxury

3rd

37.2
n=387

Retail: Supermarket

4th

36.2
n=268

Retail: High Street / Department

5th

32.4
n=179

Retail: Other

Colleague Friendliness

Overall, how friendly were the staff?

1st

87.2%
n=54

Retail: PFS

2nd

80.0%
n=6

Retail: Luxury

3rd

79.8%
n=268

Retail: High Street / Department

4th

78.9%
n=387

Retail: Supermarket

5th

76.0%
n=179

Retail: Other

Meeting Customer Needs

Were your needs met?

1st

86.5%
n=54

Retail: PFS

2nd

84.0%
n=387

Retail: Supermarket

3rd

83.5%
n=179

Retail: Other

4th

81.0%
n=268

Retail: High Street / Department

5th

78.3%
n=6