ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Retail

Date Range

Summary

Sector	n=	Net Promoter Score	Detractors, Passives, Promoters	Colleague Friendliness	Meeting Customer Needs
Retail: Supermarket	450	33.8	4.7% 56.9% 38.4%	79.8%	82.1%
Retail: High Street / Department	306	27.8	11.1% 50.0% 38.9%	78.2%	81.2%
Retail: Other	174	26.4	14.9% 43.7% 41.4%	75.9%	82.2%
Retail: PFS	48	62.5	0.0% 37.5% 62.5%	86.9%	87.5%
Retail: Luxury	15	40.0	13.3% 33.3% 53.3%	81.3%	78.0%

Data based on 993 responses, submitted between 1st July 2024 and 13th January 2025.
Most recent report submitted 12th January 2025 at 15:03

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st

62.5
n=48

Retail: PFS

2nd

40.0
n=15

Retail: Luxury

3rd

33.8
n=450

Retail: Supermarket

4th

27.8
n=306

Retail: High Street / Department

5th

26.4
n=174

Retail: Other

Colleague Friendliness

Overall, how friendly were the staff?

1st

86.9%
n=48

Retail: PFS

2nd

81.3%
n=15

Retail: Luxury

3rd

79.8%
n=450

Retail: Supermarket

4th

78.2%
n=306

Retail: High Street / Department

5th

75.9%
n=174

Retail: Other

Meeting Customer Needs

Were your needs met?

1st

87.5%
n=48

Retail: PFS

2nd

82.2%
n=174

Retail: Other

3rd

82.1%
n=450

Retail: Supermarket

4th

81.2%
n=306

Retail: High Street / Department

5th

78.0%
n=15