ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Pulse

Leisure and Hospitality

Summary

Sector n= Net Promoter Score Detractors, Passives, Promoters Colleague Friendliness Meeting Customer Needs
Hospitality: Food & Drink 94
40.4
12.8%
34.0%
53.2%
81.5%
83.4%
Transport & Travel 17
11.8
29.4%
29.4%
41.2%
63.5%
68.3%
Leisure 21
71.4
4.8%
19.0%
76.2%
90.0%
87.5%
Health & Beauty 60
75.0
6.7%
11.7%
81.7%
91.0%
90.4%
Hospitality: Accommodation 9
66.7
0.0%
33.3%
66.7%
78.9%
97.1%

Data based on 201 responses, submitted between 1st December 2025 and 1st June 2026.
Most recent report submitted 29th May 2026 at 08:00

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st
75.0
n=60
Health & Beauty
2nd
71.4
n=21
Leisure
3rd
66.7
n=9
Hospitality: Accommodation
4th
40.4
n=94
Hospitality: Food & Drink
5th
11.8
n=17
Transport & Travel

Colleague Friendliness

Overall, how friendly were the staff?

1st
91.0%
n=60
Health & Beauty
2nd
90.0%
n=21
Leisure
3rd
81.5%
n=94
Hospitality: Food & Drink
4th
78.9%
n=9
Hospitality: Accommodation
5th
63.5%
n=17
Transport & Travel

Meeting Customer Needs

Were your needs met?

1st
97.1%
n=7
Hospitality: Accommodation
2nd
90.4%
n=49
Health & Beauty
3rd
87.5%
n=12
Leisure
4th
83.4%
n=80
Hospitality: Food & Drink
5th
68.3%
n=12
Transport & Travel