ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Leisure and Hospitality

Date Range

Summary

Sector	n=	Net Promoter Score	Detractors, Passives, Promoters	Colleague Friendliness	Meeting Customer Needs
Transport & Travel	33	18.2	30.3% 21.2% 48.5%	67.9%	76.4%
Health & Beauty	86	80.2	2.3% 15.1% 82.6%	91.9%	93.5%
Hospitality: Food & Drink	135	37.0	14.1% 34.8% 51.1%	80.2%	83.5%
Leisure	21	61.9	4.8% 28.6% 66.7%	87.1%	86.7%
Hospitality: Accommodation	15	66.7	13.3% 6.7% 80.0%	86.0%	95.3%

Data based on 290 responses, submitted between 1st August 2025 and 3rd February 2026.
Most recent report submitted 31st January 2026 at 16:20

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st

80.2
n=86

Health & Beauty

2nd

66.7
n=15

Hospitality: Accommodation

3rd

61.9
n=21

Leisure

4th

37.0
n=135

Hospitality: Food & Drink

5th

18.2
n=33

Transport & Travel

Colleague Friendliness

Overall, how friendly were the staff?

1st

91.9%
n=86

Health & Beauty

2nd

87.1%
n=21

Leisure

3rd

86.0%
n=15

Hospitality: Accommodation

4th

80.2%
n=135

Hospitality: Food & Drink

5th

67.9%
n=33

Transport & Travel

Meeting Customer Needs

Were your needs met?

1st

95.3%
n=15

Hospitality: Accommodation

2nd

93.5%
n=86

Health & Beauty

3rd

86.7%
n=21

Leisure

4th

83.5%
n=135

Hospitality: Food & Drink

5th

76.4%
n=33