ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Leisure and Hospitality

Date Range

Summary

Sector	n=	Net Promoter Score	Detractors, Passives, Promoters	Colleague Friendliness	Meeting Customer Needs
Transport & Travel	27	44.4	18.5% 18.5% 63.0%	80.0%	81.9%
Hospitality: Food & Drink	260	16.2	13.1% 57.7% 29.2%	77.2%	78.8%
Health & Beauty	76	73.7	7.9% 10.5% 81.6%	90.0%	92.4%
Leisure	47	57.4	4.3% 34.0% 61.7%	88.7%	88.3%
Hospitality: Accommodation	15	33.3	20.0% 26.7% 53.3%	82.7%	80.0%

Data based on 425 responses, submitted between 1st May 2024 and 31st October 2024.
Most recent report submitted 30th October 2024 at 10:00

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st

73.7
n=76

Health & Beauty

2nd

57.4
n=47

Leisure

3rd

44.4
n=27

Transport & Travel

4th

33.3
n=15

Hospitality: Accommodation

5th

16.2
n=260

Hospitality: Food & Drink

Colleague Friendliness

Overall, how friendly were the staff?

1st

90.0%
n=76

Health & Beauty

2nd

88.7%
n=47

Leisure

3rd

82.7%
n=15

Hospitality: Accommodation

4th

80.0%
n=27

Transport & Travel

5th

77.2%
n=260

Hospitality: Food & Drink

Meeting Customer Needs

Were your needs met?

1st

92.4%
n=76

Health & Beauty

2nd

88.3%
n=47

Leisure

3rd

81.9%
n=27

Transport & Travel

4th

80.0%
n=15

Hospitality: Accommodation

5th

78.8%
n=260