ABa Pulse

Our committed Assessor team go above and beyond their normal roles by providing us and our clients with valuable ‘real time’ industry data. The information is captured from a huge range of sectors, based on genuine face to face interactions. All of the ABa Pulse data is taken from non-client assessments captured by our Assessor team whilst they’re out and about, across the whole of the UK. Sharing this data allows us and our clients to benchmark performance, share key insights and to keep our finger on the pulse!

Pulse

Retail

Summary

Sector n= Net Promoter Score Detractors, Passives, Promoters Colleague Friendliness Meeting Customer Needs
Retail: Supermarket 357
39.2
4.5%
51.8%
43.7%
77.9%
85.6%
Retail: PFS 53
62.3
0.0%
37.7%
62.3%
85.7%
86.4%
Retail: High Street / Department 185
35.1
8.1%
48.6%
43.2%
79.9%
80.4%
Retail: Other 133
43.6
11.3%
33.8%
54.9%
76.8%
86.3%
Retail: Luxury 4
50.0
25.0%
0.0%
75.0%
75.0%
75.0%

Data based on 732 responses, submitted between 1st January 2025 and 19th July 2025.
Most recent report submitted 18th July 2025 at 16:38

Net Promoter Score (NPS)

What is Net Promoter Score

Would you recommend?

Based on the service experience, how likely is it that you would recommend this company/service to friends and family?

1st
62.3
n=53
Retail: PFS
2nd
50.0
n=4
Retail: Luxury
3rd
43.6
n=133
Retail: Other
4th
39.2
n=357
Retail: Supermarket
5th
35.1
n=185
Retail: High Street / Department

Colleague Friendliness

Overall, how friendly were the staff?

1st
85.7%
n=53
Retail: PFS
2nd
79.9%
n=185
Retail: High Street / Department
3rd
77.9%
n=357
Retail: Supermarket
4th
76.8%
n=133
Retail: Other
5th
75.0%
n=4
Retail: Luxury

Meeting Customer Needs

Were your needs met?

1st
86.4%
n=53
Retail: PFS
2nd
86.3%
n=133
Retail: Other
3rd
85.6%
n=357
Retail: Supermarket
4th
80.4%
n=185
Retail: High Street / Department
5th
75.0%
n=4
Retail: Luxury